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	<title>Cake and Bread &#187; Chinese moon cakes</title>
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		<title>Moon cakes are big business in China</title>
		<link>http://breadcakeandpastries.com/moon-cakes-are-big-business-in-china-2/</link>
		<comments>http://breadcakeandpastries.com/moon-cakes-are-big-business-in-china-2/#comments</comments>
		<pubDate>Mon, 22 Sep 2008 16:12:38 +0000</pubDate>
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				<category><![CDATA[cafe]]></category>
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		<category><![CDATA[Chinese moon cakes]]></category>
		<category><![CDATA[moon cake]]></category>

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		<description><![CDATA[American pastry shops and other suppliers have discovered Chinese moon cakes as a new profit center. For other businesses, the pastries are great networking tools.
Meet the moon cake: China&#8217;s version of the Christmas fruitcake&#8211;a dense, filled pastry that is sliced and served every year during the Mid-Autumn Festival, a Chinese holiday that honors longevity and [...]]]></description>
			<content:encoded><![CDATA[<p>American pastry shops and other suppliers have discovered Chinese moon cakes as a new profit center. For other businesses, the pastries are great networking tools.</p>
<p>Meet the moon cake: China&#8217;s version of the Christmas fruitcake&#8211;a dense, filled pastry that is sliced and served every year during the Mid-Autumn Festival, a Chinese holiday that honors longevity and family unity on the day the moon is brightest. Though some say moon cakes resemble chewy hockey pucks in shape, weight and flavor, the 700-year-old tradition of gifting and eating moon cakes has stayed firmly lodged in China&#8217;s cultural gullet because the unwieldy pastry was the tool of revolutionaries&#8211;according to an age-old anecdote.</p>
<p>In the late 1300s, following 97 years of Mongolian rule in Northern China (the Yuan Dynasty), Han Chinese rebels cooked up a last-ditch effort to drive out the invaders. During the Mid-Autumn Festival, the rebels distributed hundreds of moon cakes to local families under the pretense of celebrating the holiday and the longevity of Mongolian rule. The Mongolians didn&#8217;t eat moon cakes, so they didn&#8217;t get the memo hidden inside the gooey centers: Kill the Mongols on the 15th of the eighth lunar month. On the day of the Mid-Autumn Festival, thousands of villagers ate the evidence and rose up to chase the invaders out of China. The rebel leader, Zhu Yuan Zhang, became the first emperor of the Ming Dynasty.</p>
<p>By Joanne Yao<br />
Special correspondent Joanne Yao, a freelance writer based in Beijing, reports on business developments in China and other parts of Asia.</p>
<p>Source: <a href="http://www.msnbc.msn.com/id/26837474/" target="_self">http://www.msnbc.msn.com/id/26837474/</a></p>
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